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Stealing is Stealing! – Copyrights and Social?
Last week I picked on the legal profession alittle, so this week I am going to turn it around and pick on the clients. Clients have some humorous misconceptions. So let’s spend today talking about...
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Licensing Other People’s Stuff – Don’t Get Stuck in the Swamp
What happens when you have a great idea for a campaign or content that includes someone else’ stuff? User-generated content (UGC) is one lower-cost way to source that material, but it has it’s own...
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Drafting Effective Terms for Your Community
Running a vibrant community that engages your consumers is a hard thing. Care and feeding are essential to it. If you stand up a community and do not have staff dedicated to the effort, you are...
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Feel Like Somebody’s Watching? It’s Your Apps!
I keep a running list of articles that interest me, in case on days like today, I need inspiration. I went back and looked at an article I bookmarked back in June. The article highlighted a mobile...
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Protecting Your Creations, and Being Respectful of Others – Copyright in a...
Social media is changing the world, right? It is reducing the friction between thought and share. It is allowing new social connections and collectives. What it hasn’t done is change copyright law....
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Stealing is Stealing! Copyright Law Isn’t Different in Social Media
You may think that social media and the internet have changed copyright rules. That whatever you find is something you can use. Let me first say that nothing has changed. While some may hail the...
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New Opportunities in Social Marketing – Beware User’s Ire!
Have you been trying to market your brand on social, or engaging with unsatisfied customers there? For some it has been difficult, or has cost more money in the form of sponsored stories, promoted...
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Privacy Still Matters – It Really Does
It seems there are a few camps with regards to privacy out there. There is one camp that just throws up its hands and says privacy is dead, just get over it. There are also others that fight for...
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Data Privacy – The User Rules, or They Should
How often do you revisit and audit your privacy practices regarding collection and use of user information. Earlier this year we had a big kerfuffle over government practices and platforms turning...
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